I help women turn their dream into a freedom-first business.
I followed the traditional path for years — BA, MA, successful career, all the boxes checked...
But deep down, I knew this wasn't it.
Life is for living, not the 9–5.
In 2017, I quit my job and crowdfunded my first business, thinking I'd created freedom...
I had no strategy to generate consistent income — so I did what I knew best: I worked harder...
I'd created this business as a path to freedom...
but ended up working more while earning less.
This wasn’t the dream I signed up for.
That’s when my real journey began...
How few hours could I work and still grow something meaningful?
Could I live a life I love and build a business that supports it — without compromise?
For eight years, I searched for answers...
(and found them in surprising ways)
I questioned everything I believed about life, work, money, and time.
I experimented, failed, restarted, faced fears — but never gave up on my vision.
In 2023, my partner and I quit our jobs, left our comfortable life in Australia, and set off with our kids in an old campervan across Europe.
We settled in a small coastal town in Spain — not just to build a business, but to design a life with freedom and purpose at its centre...
I work focused hours, surf when the waves are good, and spend most of my time with family.
This life wasn't handed to me — I designed it, step by step, with clarity and courage.
Discover how to build your freedom.
Be the curator of possibilities — claim the freedom to live and work differently.
Where science meets curiosity — explore the truth of who you are and what you’re here for.
How simple can we allow it to be?
Freedom to
Reclaim your time.
Freedom to
Do work your way.
Freedom to
Spend your days how you choose.
Want to join me?
Join a growing community of women redefining life and business on their own terms. Simple steps.
Simple steps.
Honest insights.
Real freedom.
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